Joining us this week is Doris Chung. She gives us insight in self-publishing and what is needed to write a good book. She also shares why she owns five companies including a charity to support women.
00:00 Doris Chung’s Bio:
Coming from a heritage of graphic designers and book printers, Doris graduated from OCAD and started Publisher Production Solutions in 2011. She uses her eye for design, knowledge of prepress, and printing to help self-publishing authors bring their books to life. Recently in 2018, Doris founded her own publishing house, PPS Publishing, where she gives a voice to women thought-leaders and entrepreneurs.
Through her 25 years of experience in the creative industry, Doris has developed a deep understanding of smart marketing, which became the foundation of her own branding agency, Package. She specializes in personal branding and has a knack for helping entrepreneurs grow their businesses using out-of-the-box marketing tactics.
Doris explains why she has so many companies.
3:02 – Doris explains that she has five companies and how they are related. One of the five companies is a charity company where the proceeds go to a not- for- profit organization that supports women.
Why should you self- publish?
4:40 – We have a discussion on how self-publishing has created so many opportunities and how virtual self-publishing companies do not answer client’s specific questions. This deficiency led Doris to create a company that successfully supports self-publishing authors in a traditional manner. She advises us how to create a quality book that represents their brand.
Establish a goal before writing a book.
7:50- We discuss branding and determining your goal when writing a book. Also, even if you are not a writer you’ll get tips on how to write a book. Your lack of experience should not stop you from sharing your expertise. However, do not write a book because someone else told you to do so.
10:18 – Doris tells us how you can use existing content to create a book.
11:18 – Doris discusses an audio book that didn’t live up to her expectations
Doris starts a charity.
16:00 – Doris tells about how and why she started her business. She describes how her niche is important to her business and provides more information on how she started her charity, Girl Love Fund, and how she involved her daughter.
22:30 – We have a big discussion on women in tech and how statically women won’t apply for a job if they don’t know 80% of the skills listed in the posting compared to men who may have 30% of the skills but still apply.
Discussion on Impostor Syndrome.
25:30 – This leads to a discussion about barriers females are dealing with today like the Impostor Syndrome. She shares how she overcome this particular barrier.
Why women should write books.
37:49 – We have more conversation about why it is important for women in business to write books.
39:15- Doris tells us the message she would like women to hear.
EVENTS:
November 28th, 2018, H.U.B. Holiday Power Gala
https://www.hubinc.ca/hamiltonburlington-events/2018/hub-inc-holiday-power-gala
December 1- 30 Holiday Market at Scarborough Town Centre (Girl Love Fund – Doris’s charitable giveback)
LINKS:
www.ppspublishing.com
www.liquidink.ca
www.girllovefund.com
www.package.agency
INSTAGRAM ACCOUNTS:
@dorisdays (personal)
@liquidinkco
@girllovefund
@package.agency
@ppspublishing
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Special thanks to Doris for joining me this week. See you next week for more good stuff from amazing women!